Awaken the hidden gifts of your Journey Archetype.

In this private, zero-cost conversation, we’ll map the inner architecture of your path—the archetype leading your life right now, the patterns quietly holding you back, and the deeper intelligence that’s ready to emerge in your next chapter.

Together, we’ll explore what life is asking of you, where your energy wants to move, and whether working together through archetype and deprogramming work can support you in moving forward (or moving more easily) in the year ahead. This session is an invitation to reclaim clarity, direction, and the truth of who you are.

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You will learn...

✨ The archetype guiding your path right now

✨ Patterns that may be holding you back

✨ What wants to emerge next in your life and creative journey

And if you're still getting to know me...

I’m Beth Martens—founder of the House of Free Will, pattern hunter, archetype reader, podcaster, author, coach trainer, and business coach. My calling has truly been a life-or-death matter. After a decade as a corporate VP in my family’s firm, eight transformative trips to India, and a three-year battle with cancer nearly 25 years ago, I turned to archetypes and deep deprogramming work to save my life.

Despite doing everything wrong based on limited health knowledge, I accessed the hidden inner roots of what was keeping me sick, stuck, and unconscious. Letting those patterns go changed everything. I went from dying to living almost overnight.

Today, I help people who love truth more than their beliefs—people who want to serve with their life’s work and walk their Hero’s Journey—to deprogram the beast system from within and stop unconsciously feeding the forces that harm us.

I host the King Hero interview series, where I spotlight leaders, entrepreneurs, movement makers, and lovers of freedom who are carving new paths in a world that desperately needs them. And I also share my own voice, insights, and stories through my new solo podcast, Beth of Fresh Air.


beth in white with rocks